“The most influential travel PR specialist”
PR Week Magazine
About Us
An expert, “on it” luxury travel PR and brand team that proactively delivers strong PR, digital and trade representation results for luxury hotel, airline, tourism board, tour operator and cruise line clients. Our teams are based in London, New York, Sydney, Dubai and Riyadh serving UK and Europe, The Americas, Asia Pacific and the Middle East.
As “the world’s luxury travel consultancy” we understand the travel and tourism sector inside-out – with passionate, talented people who are also easy to work with. We work as an extension of your own team, focused on delivering the results you need when you want them.
The Leadership Team
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Paul Charles
FOUNDER & CEO
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Andrew Dunn
CHAIRMAN
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Philip Allport
SVP, GLOBAL COMMUNICATIONS
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Katie Moine
MANAGING DIRECTOR OF ASIA PACIFIC AND MIDDLE EAST
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Frankie Matthews
SVP, THE AMERICAS
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Mel Paxton
SVP, DESTINATIONS
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Anastasia Mills
SVP, LUXURY HOSPITALITY
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Nicole Trakkas
VP, MIDDLE EAST
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Sophie Holloway
HEAD OF TRADE PARTNERSHIPS
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Mia Ryan
DIGITAL INSIGHTS SPECALIST
Around the globe
The PC Agency, created in 2016, is “the world’s luxury travel consultancy” operating around the globe. Our HQ team in London co-ordinates activity with our teams in Sydney, Dubai, New York and Riyadh. Many of our clients seek a global reach with local expertise and knowledge, blended with consistently high standards of account servicing.
Our teams are able to work together to create integrated global media roadshows, events and media coverage online and offline which elevate travel brands onto a bigger stage.
While most client needs revolve around corporate and consumer, digital or trade marketing work, our flexible, global approach also supports our award-winning crisis communications offering, with our teams able to respond immediately to any event or issue regionally.
